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Join us for a special Facebook Live broadcast about how to sell more online this holiday season! This informative event takes place LIVE on Friday November 25, at 1 p.m. Eastern time.  Go here for the live event:  https://www.facebook.com/smallbusinesstrends You’ll hear about what small businesses can do to make the most

In an industry known for its love of buzzwords and hype, artificial intelligence (AI) has become marketing’s new ‘big data’. But where big data ultimately led to new layers of complexity, AI promises the opposite. Big data forced marketers to become data scientists (or hire them, if they could be

Retailers Will Get 30% More Social Messages This Holiday Season [Report] What do customers expect from brands this holiday season? 38.8% are looking to brands to spread holiday cheer, followed by 19.5% who are looking for updates on promotions. In addition to looking to brands to help them make purchasing

The BPI has embraced the post-human era, with a report of the use of AI in music by consultancy MusicAlly. “AI is enabling the creation of hyper-personalised playlists using contextual data and deep analysis of the relationship between songs, while artists and labels are now using chatbots to engage fan-bases

Amid billions in AI investment and a rush to make profitable bots by virtually every major tech giant from Apple to Google to Samsung, it can be tough to remember there are bots out there with a mission to protect the most precious, priceless thing of all — life. As messaging apps grow user

From emotionally cognisant AI friends to experiences that respond to your body language, we’re about to go on a tour of some of the most advanced and exciting forms of future human-computer interaction, powered by the emotionally intelligent web.  To understand this future, we first have to turn to our

By Mariya Yao November 23rd, 2016 Chatbot fever has infected Silicon Valley. The leaders of virtually every tech giant — including Facebook, Google, Amazon and Apple — proclaim chatbots as the new websites, and messaging platforms as the new browsers. “You should message a business just the way you would

There’s always something new in the social media space. Even as we come into Thanksgiving weekend, the platforms continue to release updates and changes – mostly small, but then again, Instagram did release their new live-streaming functionality just this week. But even with those smaller updates, some of them can

Time Inc., Sky News and Nikkei Asian Review have become the latest publishers to launch a chatbot in order to gain “intimate” access to their readers as traditional media companies continually look to diversify their content, unlock new revenue streams and reach readers on the platforms they inhabit. The latest

Earlier this fall, I moderated a panel at the OMMA “Bots & Chat” Conference in New York.  The panelists referenced some interesting chatbot marketing examples in the U.S. — particularly one from the chat marketing agency Block Party that used Katy Perry’s cat to help market her perfume.   But

In Slack’s vision of the future, it will be totally unnecessary to try to get your inbox to zero every day. In fact, it will be unnecessary to read most of your emails. The communication software company lets teams chat in real time and share files. Earlier this year, Slack

“We help immigrants make America great again,” says the slogan of Visabot, which, in the wake of president-elect Trump’s victory, calls attention to the significant contributions of those from overseas. The bot helps people complete visa applications to enter the United States and is included in this week’s top five roundup. In

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Setting SEO KPIs for small manufacturing websitesNov 22, 2016 by Dianna Huff Columnist Dianna Huff shares her process for helping businesses determine, set up and measure key performance indicators

“Bots are the new apps” according to Microsoft CEO Satya Nadella in a keynote given at a Microsoft developer conference in March 2016. On the basis of the amount of start-ups working on bot related activities at Web Summit 2016, it would seem as if bots may be about to

Bots are a growing segment of software that acts as an agent on a human’s behalf. These tasks range from ordering online, to making dinner reservations, to handling customer service requests, to helping employees be more productive in the workplace. Historically, most bots have used simple rules-based approaches to present