Facebook will now allow people with Messenger bots to track them and get detailed information about their bot’s performance and its users, the company said today. The move makes Facebook one of the first major chat app platforms to provide analytics for its bot makers. More than 34,000 developers have made
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Facebook has created its own analytics tool for Messenger bots
With more than 34,000 Messenger bots on the market since their April 2016 debut, Facebook is rolling out an analytics tool that will detail to Messenger bot makers how people are interacting with their bots and cross-reference those stats with people’s Facebook profile data, in hopes of improving people’s experiences with
Facebook Analytics for Apps Now Supports Messenger Bots; FbStart Program Welcomes Bot Developers
If you still think chat bots for Messenger are a passing fad, think again: Facebook announced Monday that Analytics for Apps now support bots, and bot developers are welcome in its FbStart program. Chat bots for Messenger debuted as part of the social network’s introduction of Messenger Platform at F8 in April, and
The top 5 branding trends of 2016
In many ways, the fundamental process of branding is timeless and unchanging. Research your market, come up with a strong idea, generate content that conveys that idea, and then find ways to get those designs in front of the right audience. But in 2016, finding that audience was becoming increasingly
Why chatbots are the last bridge to true AI
Humans have been storing, retrieving, manipulating, and communicating information since the Sumerians in Mesopotamia developed writing in 3000 BCE. Since then, we have continuously developed more and more sophisticated means to communicate and push information. Whether unconsciously or consciously, we seem to always need more data, faster than ever. And
The 4 levels of bots: How to stop worrying and love AI
It’s been hard to ignore bots and virtual assistants lately. Google is integrating its Google Assistant into its smartphones, home devices, and Allo messaging service. Amazon’s smart-home Echo device is becoming an “unlikely hit” among American households, selling an estimated 3 million devices since its launch in 2014. And, of course,
Line abandons U.S. (for now), says AI and chatbots are the secret to winning 4 Asian markets
Often focusing on what you know best makes the most sense. In a nutshell, that’s the current business strategy of Line, the popular Japanese messaging platform. In an interview with VentureBeat’s editor in chief Blaise Zerega, Line CEO Takeshi Idezawa explained his decision to focus on four Asian markets: Japan, Taiwan,
5 steps to training a chatbot
So you’re thinking of implementing a chatbot, like every other company on the planet. Now, the issue is training the thing. There has been an endless stream of coverage about all of the wonderful things chatbots are going to do for business by automating conversations with customers. The problem is, bots
What do users really want, bots or apps?
Technology is a fancy word to making the future a better — well, at least a less complex place to live. The internet, then web applications, then apps, now bots. Apps are old news now, and bots and AI seem to be the next big thing. The dream of the independent developer
Dharmesh Shah of HubSpot: Chatbots Are the Most Important Technology in Decades
Today marks the end of HubSpot’s annual Inbound Conference. What started out as a nice little gathering of roughly 200 folks in 2008 has morphed into a conference of 19,000 attendees this year. While there were a slew of announcements that came out over the four days of the event,
Anatomy of an Ad: How Unilever’s Signal used chatbots to spread the word on brushing teeth
Toothpaste brand Signal’s combination of chatbots and storytelling is improving dental health by encouraging families to brush together. Since Facebook launched its Messenger bot service in April, brands and individuals have created more than 11,000 chatbots for the platform. Some can place orders for tacos or summon an Uber, others
Telegram names first winners of its ‘fast and useful’ bot competition
Messaging app Telegram has named the first wave of bots to win prizes via a $1 million BotPrize competition it announced back in April. The idea was to incentivize developers to build fast and useful bots — aka automated accounts — and thereby help it build out the bot platform it debuted back
Facebook Messenger chief says platform’s 34,000 chatbots are finally improving user experience
Six months after Facebook helped catalyze the use of chatbots by launching them in Messenger, the company says quality has dramatically improved after a rough start. In an interview on stage at Web Summit in Lisbon this week, David Marcus, Facebook’s vice president of messaging products, said there are now
Chatbots gain more sophistication and popularity for business applications
Thanks to developments in artificial intelligence (AI) and other emerging technologies, chatbots are changing the way businesses communicate with the world — including their customers. Chatbots, computer programs that simulate human conversations through AI, in most cases communicate with real people — but applications are being developed that enable them
HubSpot Inbound 2016: A tech conference disguised as a sales & marketing one
I had my reservations about hitting HubSpot’s annual Inbound conference in Boston this week. Yes, it would be easy enough to swing by from our suburban Boston headquarters, but Network World caters to enterprise IT professionals, not HubSpot’s sales and marketing crowd. Sure enough though, the 19,000 registered attendees at